In line with the various topics on "speculator" brands (PP, Rolex, Omega, ...), let's not forget that modern branding is conducted by very few mega corporations and the value of the watches is decided by board rooms, and what we end up accepting as the price of a watch all depends on how good those guys are in branding and marketing.
Very few watch makers make it on their own out of their true worth (independants come to mind as those few who are solely judged on their mechanical worth). Maurice Lacroix for example is also coming out as being recognized more and more; I can see lots of surprises from those guys in the next few years if they succeed with things like the Memory 1. Maurice Lacroix is not part of one of the mega-corporations, that is how they can achieve this. Lange achieved superstardom status pretty much on their own worth too.
The biggest "soul" issue I have with VC is that it is part of a mega-corporation.... its brand status is controlled by board rooms who also own Lange and many others. Lange has been placed as the highend brand, over VC. You can see that in the prices for "bread and butter" watches mostly.
Another reason to like vintage better? I feel like I buy less of the modern "brand" which is imposed on us and more of the "historically true value" of a watch....