VC catalogue

I was complaining to Alex about the VC catalogue. I think it is very small. My actual expression was: "it looks like it is designed to help you cheat at the exams."

Alex told me that clients often nag that the catalogues are too big and heavy.
So I thought that perhaps the people at VC would like to hear your opinion.

I know that we all care about the watches much more than we care about the catalogues, but I think, that especially in some countries where the AD has few watches in stock, it is important.

Please share your thougts.


George

the VC catalogue is terrible! The brand has 250 years of history and
11/30/2007 - 18:54

in no way do they shed the light (at least in the catalogue) on their prestegious past and feats.

I hate comparing but if you look at less prestegious brands such as JLC or IWC their catalogues are heavy with full of history and annecdotes so why not VC?

High end brands such as Lange, Patek and Breguet also have it. For a potential client who doesn't know about the brand having a nice big catalogue rather than a small "models only" can help his decision process. I know that it was by reading the catalogue that I boought my first Lange.

Take Patek they have two types of catalogues: a small models only like the VC and another which is more like a book with the history of the brand, VC should do the same and depending on what the client wants either give them the big catalogue or the small one

just my 2c

Fully agree with you
11/30/2007 - 21:18

A nicer bigger catalogue also brings in my opinion a lot more prestige. Some smaller brands that do not possess so many models or do not have the same kind of history and pedigre release small catalogues. VC is not one of them.

I would love to see a VC magazine too, even if it comes out only 4 times a year or something.

hey Nico, welcome back! :-) (nt)
11/30/2007 - 21:54

.

thanks :-)
11/30/2007 - 22:37

it's good to be back!

I got a bit upset at VC, had to go burry my wife's father back in Europe, had to deal with the freaking american embassy not giving a visa to my wife's mother to come and visit us in the US afterwards, plenty work, and one thing leading to another, I realized I hadn't made a post in 5 months!!!!! Actually just decided to see what was going on just after receiving an email from VC that my serviced watch is done (still have to wait another 6-8 weeks for the certificate and shipping); made me really happy, it's been just over a year now... crazy.

I like the new goodies on the website, just put the watch on my desktop!! nice :-) Now I can practice telling time with a regulator. Although I just found out to my utter dismay that my wife really doesn't like the look of the malte dual time regulator...

(she just saw it over thanksgiving in San Francisco). Now I really don't know what to do.

I want day and date on my next watch. The new double retrograde is too big, tried it in London at New Years last year.

I am still thinking about having it made special for me, but just to have a smaller case and smaller dial for (I'm guessing) around 30% premium seems silly.

Anyway, I'll ne hanging around a lot more.

Sorry for completly highjacking this thread....

sorry to hear about your
12/01/2007 - 10:16

wife's father and glad that things are back on track.

VC magazine? What would like to see in a VC magazine? There are many
12/01/2007 - 19:15

brands which have a magazine but unfortunately there isn't much in them, these magazine are pretty close to the stuff available on airplanes! If VC came up with a magazine I would like it to be a 90% watch magazine with a bit of lifestyle.

What about a webzine?

Agree with you Alex!
12/01/2007 - 19:40

...and more, we have the HL guys! Why a magazine? :)

Agree: VC needs a regular catalogue at the size of his history
12/01/2007 - 12:36

and time pieces

Not much to add, VC is too prestegious a manufacture to have such a
12/01/2007 - 16:29

pedestrian catalogue.

Re: VC catalogue
12/01/2007 - 20:10

I like the idea of having 2 catalogues (or even more, like 5 years ago when VC had a hardbound catalogue per collection).

In the not too distnat past marketing materials of VC were a lot more impressive than the current tiny catalogue, if that's the only thing VC has...

Re: Re: VC catalogue
12/02/2007 - 02:11

I had gotten copies of Lange and JLC (hardbound) catalogues before a Swiss friend got a VC one for me at the Geneva boutique... I was surprised by just how tiny it was in comparison. Doesn't quite make the coffee table grade.

The Lange catalogue came with a DVD as well, though all the material was available in their website as far as I can remember. Guess VC could include video material on the techniques employed on enamelling, skeletonising, bespoke examples, virtual visit to the museum, etc.

Re: VC catalogue
12/02/2007 - 07:43

Yeah I agree. The catalogue of VC is too small. Not impressive you amost need a magnifying glass! hehehe!

The catalogues of JLC, IWC and Breguet are very nice and informative. Unlike VC and PP they lack the important

topics such as history, watch descriptions and features, pictures of the movement. Hope by next year they will

come out with a more complete and comprehensive guide to VC watches.