A walk down memory lane: Vacheron Constantin ads from 40s-70s

Dean's post from the 50s catalogue led me to see if I could find any other VC catalogues, I didn't find any but found some VC ads from the 40s-70s.

1940:
Vacheron Constantin

1942
Vacheron Constantin

1945
Vacheron Constantin


1955
Vacheron Constantin


1955
Vacheron Constantin


1955
Vacheron Constantin

1955
Vacheron Constantin


1955
Vacheron Constantin


1955
Vacheron Constantin


1955
Vacheron Constantin

1957
Vacheron Constantin

1957
Vacheron Constantin



1961
Vacheron Constantin

1968
Vacheron Constantin


1968
Vacheron Constantin

1968
Vacheron Constantin


1970
Vacheron Constantin



1971
Vacheron Constantin


1973
Vacheron Constantin

1973
Vacheron Constantin


1970s
Vacheron Constantin


1970s
Vacheron Constantin


?
Vacheron Constantin
Re: A walk down memory lane: Vacheron Constantin ads from 40s-70s
11/25/2011 - 11:11
An absolutely delightful time travel experience through the ages... Very interesting evolution of marketing!  Thanks for posting Alex! My own 6272 has arrived back from service in Switzerland...can't wait to pick it up from the Taipei office next week! Also received the Hour Club gloves...thanks to Charlie Torres and Alex... Looking forward to many hours of "quality time" with my V&C! With best regards JAMES
Great stuff, Alex. Funny thing is that at least up unitl 1942...
11/25/2011 - 13:28
it was believed and advertised that VC had been established in 1785 instead of its original inception in 1755. When exactly was that revealing piece of archives discovered, Alex? 
the document was found somwhere around late 40s
11/25/2011 - 15:01
e
Does the driver from the 1955 ad...
11/25/2011 - 13:49
...drive a Chronomètre Royal ?
looks like it but not sure 100%
11/25/2011 - 15:01
e
Re: A walk down memory lane: Vacheron Constantin ads from 40s-70s
11/25/2011 - 17:14
Very nice Alex! I see you threw in an ad for the 4627. A lovely watch Regards, Joseph
Excellent!
11/25/2011 - 17:15
Thank you for this interesting stroll through time, Alex. It's notable how proud V&C (and others, of course) were of their ultra-thin movements. As a vintage collector I appreciate the engineering of the thin movements, but find that I prefer larger movements as the former lack substance on the wrist. Cheers, Tony C.
Another two from the 50’s from my collection
11/25/2011 - 18:38
thanks Marios, the 1st line of the 1st ad translates as We refuse to
11/25/2011 - 18:46
make productions in series!
Alex thank you very much for the lovely gloves.
11/25/2011 - 19:37
looks great! next step is to meet at SIHH or anywhere else in the
11/26/2011 - 01:58
world
A window into the past...
11/25/2011 - 22:29
thanks for preparing this Alex, its a real treat to follow the themes that V&C used over the years.
Spooky
11/25/2011 - 23:09
Because I am a fan of Poster Art, and set about trying to find some old posters of watch brands today... Only really found some Omega, and Longines... Some nice. This is different to the material here.. Anyhow... Any chance VC could do a re-run of the '40s ad? Thanks G Maybe for the Club!?
Like this...
11/25/2011 - 23:37
Apologies for the branding:- Did VC produce anything in this genre? I'd be surprised if not, but seriously cannot find any poster art for VC.... well not yet anyway. G
I'm sure they did, let me see if any can be reproduced, would be
11/26/2011 - 01:56
great for the club
Thanks Alex...
11/28/2011 - 14:11
Pretty cool to look at, although I have to say that IMO VC has greatly improved on the marketing side in the last few years :-)